Marketing made a complete shift when the digital world became a major player in this world’s economy. We went from print media and print advertisements to digital media and digital marketing. By digital marketing I mean any marketing through a digital medium. We now have advertisements in games like “words with friends” and even on …
Tag: marketing
Nov 08
This video has gone viral
In order to make something happen you can no longer rely on old outdated strategies. “Images of your product in a supermodel’s hand as she sits looking bored and passive are not going to work in a viral marketing context.” JeffBullas.com. You have to stand out and be different. Your idea has to or product …
Nov 01
Digital Marketing and Public Relations
Marketing has shifted a lot ever since digital media has become this huge thing in our lives. It’s much easier to market something because of the tools we have with digital media and social media. You see a lot of businesses being started from the ground level like Instagram and snapchat. These businesses are being …
Nov 01
Marketing in Digital Media
With digital media as big as ever, marketing for companies has been more focused online. Instead of just using print ads and tv commercials, companies have taken to creating media outlets that give people the chance to connect with them in a different, more upfront way. The first article touched on shareable content. I agree …
Nov 01
PR & Marketing
Let me begin with the word readjustment, it’s something I truly believe everyone around the world with careers within the communications field as well as many others work by. Mainly because the media has definitely taken over and if branding and marketing companies want to make a statement that catches the public eye, then they …
Nov 01
How does marketing shift in the digital world?
Marketing has shifted in many ways for years. The most recent shift is digital marketing. Digital marketing can range from social media to videos and songs. Although many of these may attempt at expanding their business, and/or product, some may fail and some may rise. Digital marketing doesn’t happen over night. To actually get a …
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