Youssef YAHIAOUI
09/13/2016
The crisis of the print media is a fact. Today the question is not about how the print media will survive in this new environment, but to understand how they have to change their business model and the way they deliver information according to the new trend and people’s behavior.
So why the demand for newspapers isn’t high anymore and people choose to read the news on their devices?
Today you can get information for free on your smartphone, laptops or tablets. Indeed, newspapers online are free and easy to access so why should I pay 2$ for something that I can get for free?
Therefore, one of the best advantages is the immediate accessibility to information at any time and for free.
Also It is very convenient for someone to have his newspaper on his phone because he can read it easily in the subway for example and he doesn’t have that much of papers.
Another point is that it gives the opportunity for the readers to comment the article and then say what they think about it. Sometimes you may have some debate in the comment part of the articles between people. Some people need to express their feelings and ideas, so this represents a good way for them to leave a message of what they are thinking.
For me the job has changed and today a journalist is not anymore just the one who writes and publishes the article, but he is the one who communicate and exchange with people instantly.
Robert Coover said “the very proliferation of books and other print-based media, so prevalent in this forest-harvesting, paper-wasting age, is held to be a sign of its feverish moribundity”
We have to take into consideration the fact that some people are aware about the environment and global warming. About this point, the huge advantage is that digital doesn’t produce papers and do not destroy trees.
And it is also a story of generation. As stated in the article of Alison Flood we can read from the author “I’m not attacking libraries, I’m attacking the concept behind libraries, which is no longer relevant,”.
And she is right because nowadays people have grown up in a digital environment which is one of the reasons why we are talking about the death of papers, and it is no longer relevant to try to make books accessible in a way that doesn’t fit with the behavior of people.
The world will constantly evolve with new technologies and nowadays everyone has a laptop, a tablet or at least a smartphone. It is the responsibility of each business to be aware of how their sector is evolving to be ready to adapt their business model accurately.
1 comments
The feedback component is huge – imagine if every book you’ve ever read had comments on it from every reader who has previously read it. Would that inform your reading of the book?